You can then double click on any of the search terms to examine a more specific group of terms, based on what you selected. Colours also represent how popular a query is. The larger the box, the more popular the term is. When you search for a term, eBaySaurus opens up a tree of strongly-related search term ‘categories’. eBaySaurusĮBaySaurus is a fantastic tool that provides you with a visual representation of keyword analysis.
You can see that traffic skyrocketed because the 30th anniversary of the Sony Walkman was in the news. There’s also a date search feature.Īs you can see from the example below, from 3rd August, the ‘Buzz of the Day’ was ‘Sony Cassette Walkman’ – unusual, and certainly a nice surprise. It also displays a graph showing each trend over a certain period, along with ‘current related listings’ underneath it. The tool also shows you news-related stories to the left, in case the media are influencing a product’s popularity. The ‘surprises’ themselves are usually products and phrases that are in high demand because of the season, product launches, world events, deaths, sports championships or festivals. There is even an eBay forum for users to ‘Predict and Win’. Each day eBay updates the application with ‘Buzz of the day‘ - a hot search topic - and people can either vote ‘Surprised’ or ‘Disappointed’. This tool is both fascinating and very useful for discovering what the hot eBay trends are. I’m going to tell you a little bit more about the Surprise-A-Day and eBaySaurus tools today, and move on to the others in tomorrow’s post. Some are good fun, but all can provide you with valuable information. Research Labs has seven tools available on its site. The Research Lab applications aren’t accessible from the main .uk site, so surprisingly few people know that they are available.
#Ebay launches turbo lister 2 free#
Luckily, eBay Research Labs offers some excellent free tools that could help give you the insight you need to succeed. You also need to know the volume of products that are on offer in your chosen categories. However, before selling anything, you need to find out whether someone is selling the same or similar items, and at what price. If you set up eBay stores on behalf of small businesses, you need to optimise the listings in a similar way to a normal website. *(Nielsen / Netratings, June 2006, where reach is the percentage of all active internet users within that month visiting .uk) Success You can also make use of features such as traffic reports, email marketing, cross promotion, product sales and more – allowing you to sell thousands of products online.
#Ebay launches turbo lister 2 software#
To help store owners, eBay has released software such as ‘Turbo Lister’ to help simplify the mass uploading of auction items. As a result, there are now countless individual eBay stores that span over 13,000 categories. Many businesses have woken up to the fact that eBay can be a valuable source of additional revenue. No wonder it can be a very powerful online marketing tool.
With .uk announcing that it now has 10 million live listings at any one time, and with a staggering reach of 41.59% *, people in the UK spend more time on eBay than any other website. Nor does it stop there: eBay also owns familiar brands such as Skype, PayPal, Stubhub, Kijiji, Gumtree and others, giving it a truly global presence. Founded in 1995, the company has built a customer base of over 230 million people, all attracted to the world’s largest digital marketplace.
Dubbed “The worlds’ online marketplace®”, eBay is one of the web’s truly universal brands.
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